Move It or Lose It - Logo


While working on the television show "Move It or Lose It," the author was tasked with creating a logo that could be used as a bumper between segments, as well as for lower thirds and other visual elements.

To develop the logo, the author conducted research on current trends and designs used in exercise programs, as well as considering the transition of the show from standard definition to high definition.

The author presented two logo designs, which were shown on both light and dark backgrounds. Ultimately, the first design was selected and, in retrospect, was the best choice for animation purposes.


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